The Naked Corporation: How the Age of Transparency Will Revolutionize Business
| Author | : | |
| Rating | : | 4.97 (971 Votes) |
| Asin | : | 0743246519 |
| Format Type | : | paperback |
| Number of Pages | : | 368 Pages |
| Publish Date | : | 2013-03-03 |
| Language | : | English |
DESCRIPTION:
Kindle Customer said The Best Policeman is the Street Light. Louis Brandeis had it right. Openness and light are the answer to many of the world's problems. The present corporate environment is one of shame. We are told, for example, the particular executives must disclose fully all elements of their compensation in proxy statements; then, we find out in divorce hearings that substantial and significant items are omitted. This is not a matter of vast significance in itself. What is impo. "A Critical "Call to Arms" for Transparency and Ethics" according to Del Langdon. Tapscott and Ticoll launched the Digital A Critical "Call to Arms" for Transparency and Ethics Del Langdon Tapscott and Ticoll launched the Digital 4Sight research program two years before the buzz of ethical misconduct by Enron, Tyco, Woldcom, Arthur Andersen and others finally set off alarm bells and made front-page headlines. Once again, they are ahead of the curve in accurately predicting and understanding critical businesss and cultural shifts that have enormous impact. Their thesis that greater transparency is the core of the. Sight research program two years before the buzz of ethical misconduct by Enron, Tyco, Woldcom, Arthur Andersen and others finally set off alarm bells and made front-page headlines. Once again, they are ahead of the curve in accurately predicting and understanding critical businesss and cultural shifts that have enormous impact. Their thesis that greater transparency is the core of the. The Best Business Case to Date for Corporate Transparency A Customer The Naked Corporation provides the best business case to date for corporate openness and transparency. It convincingly argues that the ability of our major corporations to practice openness, honesty and trust is today much more than an off balance sheet activity measured using traditional tactics such as strategic philanthropy or corporate spin doctoring. The authors compellingly argue that today's technology and information-c
Drawing on such examples as Chiquita's total turnaround on matters of ethics, to Shell Oil's reinvention of itself as an environmentally focused business, to Johnson & Johnson's longstanding and carefully nurtured reputation as a company worthy of trust - as well as little-known examples from pharmaceuticals, insurance, high technology, and financial services - Tapscott and Ticoll offer invaluable advice on how to lead the new age, rather than simply react to it. Welcome to the world of the naked corporation. If you have to be naked, you had better be buff. Don Tapscott, bestselling author and one of the most sought after strategists and speakers in the business world, is famous for seeing into the future and pointing out both its forest and its trees. Financial data, employee grievances, internal memos, environmental disasters, product weaknesses, international protests, scandals and policies, good news and bad; all can be seen by anyone who knows where to look. We are entering an extraordinary age of transparency, where businesses must for the first time make themselves clearly visible to shareholders, customers, employees, partners, and society. Transparency is revolutionizing every aspect of our economy and its industries and forcing firms to rethink their fundamental values. In The Naked Corporation, they explain how the new transparency has caused a power shift toward customers, employees, shareholders, and other stakeholders; how and where i
Don Tapscott is recognized as one of the leading business thinkers of our time. He authored several of the bestselling books of the last decade, including Paradigm Shift, The Digital Economy, and Growing Up Digital.
Tapscott and Ticoll, authors of Digital Capital: Harnessing the Power of Business Webs, examine such obstacles to transparency as gene patenting and overextended copyrights, and discuss the misdeeds and controversies surrounding corporate megaliths like McDonalds and Coca-Cola. The book is really a restatement of the new "corporate sustainability vogue in management theory, which insists that social and environmental responsibility benefit the bottom line. Copyright 2003 Reed Business Information, Inc. To head off such PR catastrophes, the authors recommend a policy of "transparency," whereby companies disclose all possible information, a practice they feel boosts employee morale and performance, facilitates business partnerships, and helps responsible corporations attract socially conscious consumers and investors. The authors' sometimes turgid presentation, peppered with bewildering diagrams, gives it a New Economy gloss by invoking information theory, "network ef