The End of Big: How the Internet Makes David the New Goliath
| Author | : | |
| Rating | : | 4.17 (976 Votes) |
| Asin | : | 1622311310 |
| Format Type | : | paperback |
| Number of Pages | : | 540 Pages |
| Publish Date | : | 2017-08-12 |
| Language | : | English |
DESCRIPTION:
Governments, corporations, centers of knowledge, and expertise are eroding before the power of the individual. Both hopeful and alarming, thought-provoking and passionately-argued, The End of Big is an important book about our present-and our future.. He asks: How do we trust information when journalists are replaced by bloggers, phone videos, and tweets? Will the collapse of two-party government bring us qualified leaders or demagogues and special-interest-controlled politicians? When web-based micro-businesses can out-compete major corporations, who enforces basic regulations-product safety, privacy protection, fraud, and tax collection?Unless we exercise deliberat
As he critiques the institutions’ decay and examines their future, he uses a significant amount of others’ work. Mele contends technology is bringing about the imminent downfall, or at least the transformation, of our big institutions, including journalism, government, entertainment, and industry. --Bridget Thoreson . Whether or not one agrees with Mele’s conclusions, the urgent task facing our society is undeniable. The writing is unexceptional but clear. This rise of the small is certainly big. Mele, whose firm EchoDitto does social-media consulting, brings his own experience at the dawn of online political fundraising to bear. He puts into words th
David Meerman Scott said When you are ready to dig deeper into the ramifications of the web in our world. I enjoyed Nicco Mele's important book very much, but not because of the frequently discussed details about how the Web allows anyone to publish and be seen. No, that's obvious. Instead what I particularly liked was his deep dive into less obvious ramifications and the cautionary aspects of the erosion of power structures.Big is the New York Times book review. The end of big is you reading my book review on the book's Amazon page. As Nicco writes: "Th. "Great Book" according to ChrisM. Author does a good job tying everything together.. "Smart analysis of some troubling issues ahead" according to Leif J. Nordberg. Nicco Mele adeptly points out that the collapse of large institutions (from news to government to publishing) brings with it some serious concerns about the future. This book is a greater primer for the discussion we'll be having over the next decade: now that these large institutions are gone, what responsibility to the replacements (Facebook, Google, Apple, etc.) have in filling the voids left behind? How can we keep the new institutions accountabl