Essentials of Strategic Management: The Quest for Competitive Advantage
| Author | : | |
| Rating | : | 4.22 (512 Votes) |
| Asin | : | 0078112893 |
| Format Type | : | paperback |
| Number of Pages | : | 496 Pages |
| Publish Date | : | 2017-12-01 |
| Language | : | English |
DESCRIPTION:
The text serves as the theoretical foundation of a teaching approach incorporating a business strategy simulation.. NOTE: This book DOES NOT include an access codeEssentials of Strategic Management presents a conceptually strong treatment of strategic management principles and analytic approaches that features straight-to-the-point discussions, timely examples, and a writing style that captures the interest of students. The chapter content continues to be solidly main-stream and balanced, mirroring both the penetrating insight of academic thought and the pragmatism of real-world strategic management. The Fourth Edition of Essentials of St
Amazon Customer said Book is a easy reader, Course it was good and informational class. Book is a easy reader, Course it was good and informational class. With my Professor Mr. Greene was very knowledgeable In teaching us the points and key things of what lesson we are and will learn. Professor of University of Mary Washington. Travis Richards said Nothing special or terrible.. Decent book for a decent class. Nothing special or terrible.. "in the case studies the overall content is really great. The book does a great job of explaining" according to Danielle Maravelas. Although it is a few years outdated and much has changed in the case studies the overall content is really great. The book does a great job of explaining complex concepts in understandable terms.
His work has been published in various scholarly journals and he is the author or co-author of more than 50 case studies published in an assortment of strategic management and strategic marketing texts. Gamble is currently Associate Dean and Professor of Management in the Mitchell College of Business at the University of South Alabama. in management from the University of Alabama in 1995. He has done consulting on industry and market analysis for clients in a diverse mix of industries. Dr. Professor Gamble received his Ph.D. Gamble also has a Bachelor of Science degree and a Master of Arts degree from the University of Alabama.. His teaching specialty at USA is strategic management and he also conducts a course in strategic management in Germany, which is sponsored by the University of Applied Sciences in Worms. Dr. Gamble's research interests center on strategic issues in entrepreneurial, health care, and manufacturing sett
Professor Gamble received his Ph.D. His work has been published in various scholarly journals and he is the author or co-author of more than 50 case studies published in an assortment of strategic management and strategic marketing texts. Dr. Gamble's research interests center on strategic issues in entrepreneurial, health care, and manufacturing settings. in management from the University